You can lower the cost of the web designing by reducing the size of images and graphics. Compressing or resizing usually means making the file smaller, that will make your site load much faster and less expensive. Your objective should be to end up with an image that is compressed, good looking, and one that takes less storage place, all in one.
Each site is different from the other and the best way to find the correct size which will optimize your images is experimentation. Once you find the right size it will better the performance of your website.

On the web ‘pixels’ are used for measurement. The next thing to know is what screen resolution is your design created for. Today web pages are created for an 800x600 or 1024x768 resolution.

Every image format has three letter extensions like BMP, JPG, .GIF and more recently PNG. The most common among these are BMP files. However, they are usually very huge and take a lot of time to download and need to be further optimized. The new PNG files are the recent ones to come on the Internet and are unusually flexible. They can be easily optimized and at the same time show excellent quality.

JPG are normally used for high quality images because they are better at retaining subtle color changes such as gradients and large sums of color. These files are used when it is necessary for you to preserve the quality in your image. Generally JPGs are larger than gif files because they compress at a color bit rate. GIF files are always compressed. They can be compressed using 128 or 256 colors or even by using a full range of colors. Naturally the more colors you will use the larger the file will be. The single most advantageous feature of GIF files is the fact that they support images with a transparent background while JPG files cannot.

So, which programs do we use to resize or compress the images on your affordable web design? Here are a few helpful programs.

1. Photoshop – Using this you can resize the images individually after exporting them as a GIF. You can even compress JPG files. Be sure to use the bar selector to decide on how much compression the image should get. 80 is the usual in a JPG and it works. But if you have a large number of images to work avoid using this method, as you will have to work on each image individually, which will be wastage of time and money.  

2. Windows XP – It provides an inbuilt resizing tool. You can access it by browsing to where you have your images stored and selecting the image Right click on the image and select 'resize image'. After that you will work with a utility wizard, which will provide you with options on how you want your image resized.  

3. Dream weaver – To use ‘Macromedia Web Photo Album 2.1’ you can simply install and run it. Once you install Macromedia, you just have to activate the wizard and compress the file, by choosing one of the many options given, which suits you. 

4. ACDSee – After installation, use it to locate the images. All you have to do is to create a web page from the menu.      

Using these software’s you can compress the images and create an affordable site which will be quick to download satisfying the consumer.